Marketing Lead (m/f/d)
Project in confidential mode

Due to planning launch and scaling of one of our upcoming shared mobility service – innovative, sustainable solution that will make movement in urban spaces more flexible and more comfortable, we are looking for a skilled and enthusiastic marketer who will take responsibility for all marketing and communication activities from social media campaigns to long-term marketing plans.  

What you’ll do
  • Plan, control and tracking all B2B and B2C marketing and communication activities, e.g.: 
    • Develop and implement marketing strategy  
    • Planning and execution of growth initiatives that will acquire and activate customers and help develop the brand and engage customers in Czech Republic and other European countries (CEE mainly) 
    • Localize, launch and track campaigns across digital and social 
    • Content strategy and execution – creating and executing content strategy, manage agencies on localization & translations, increase follower base, manage positive WOM & influencers activation, provide social sentiment analysis 
    • Review and analyse the performance of all marketing activities 
    • Management of marketing budget 
  • Work closely with ŠADL Marketing team  
What you’ll need
  • Proven senior working experience (at least several years) in multi-disciplinary marketing role (e.g. brand marketing, PR, media, event, community affairs or other relative field) 
  • Deep knowledge of content, campaigns development and acquisition channels 
  • Hands-on experience with developing and implementing brand partnerships 
  • Experience with creating and maintaining positive media relations 
  • Ability to project-manage and multitask at scale, working with cross functional groups and external third parties as required 
  • Ability to use research and data to drive actionable insights and improve the customer experience 
  • Experience with all kinds of data analytic tools welcomed 
  • Excellent communication and interpersonal skills 
  • Fluent English and Czech are required 
  • Great advantage would be background in mobility or shared economy area 
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